Pay Per Click (PPC) Adelaide

Pay per click (PPC) is an internet advertising model used on websites, where advertisers pay their host only when the ad is clicked.- Wikipedia

PPC Tips from the Experts:

Chris Schwarz of The Search Guys:
  1. Compelling offer and call to cation
  2. Landing page that replicates the message
  3. Conversion tracking setup
  4. Keyword research using a keyword tool and/or competitive research software
  5. Give it a shot! It's costing you more money not to try Adwords.
Andrew Webber of SEO Maverick:

  1. Use one of the free advertising vouchers from Google
  2. Set up a small campaign based on a couple of local keywords and use to determine market size, competitive and potential – then use this to power your SEO efforts
  3. Use it to drive customers to your site and sign them up to your mailing list
  4. Use in conjunction with your Google places page to dominate your local area
  5. Start right away!
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