I'm now about a month into the Internet Marketing Adelaide project and I thought it was time I redefined my objectives, as I think they have changed a bit, updated the mission statement and developed a strategy and internet marketing plan for moving forward.
Personal Objectives
- Get a job in the Internet Marketing field in Adelaide
- Further my internet marketing knowledge
- Network with internet marketing professionals in Adelaide
Blog & Community Objectives
- Promote the internet marketing talent we have in South Australia to local, interstate and international businesses
- Collect, promote and share research, information and advice from Adelaide's internet marketing professionals
Strategy
- Build a portfolio page and encourage blog visitors (including prospective employers) to look at it
- Do some probono and freelance website and internet marketing work to build my portfolio and reputation
- Continue to research and write articles about internet marketing and related subjects
- Conduct experiments and learn by doing- record everything to further my understanding of analytics and ROI
- Join the conversation about internet marketing on blogs, forums and social media sites to build my and my blog's reputation
- Attend local networking events then reconnect with people on social media sites and linkedin
- Continue to interview local internet marketing professionals and other knowledgeable people and use their advice and information in my articles
- Get more traffic from Search Engines, back links and promotions
I'll come up with a Marketing Plan in my next article in this case study